Before starting my section of the project I looked into pre-existing infographic videos for inspiration like this one below:
This video truly highlights how interesting you can present data and facts through dynamic movement and colour. The concepts and themes in this video gives great inspiration on the kind of work I could produce around data relating to Heritage Quay.
The fun aspect of this task was ensuring I stuck to the key; a set of 'rules' of the Heritage Quay design book. I always like design restrictions as they foster more problem solving.
The key consisted of alternate colours, fonts and the context and positioning of which the logo can be place. these restrictions are crucial for large corporate companies and brands to create a familiarity and brand recognition.
Before taking any of my work into Adobe After Effects I first created layouts, patterns and mood boards for the animation i wanted to create. Laying out art boards like storyboards for the individual scenes I would have to create. With the layout of my animation organised I can easily proceed to create my animation in a shorter amount of time.
The animation I created:
This animation was then added into a compilation of other peoples work so the last transition is actually made transparent to allow for the next animation to fall into place. This allows the transition from one animation to another to look more seamless. This is a very good trick to use in larger projects with multiple peoples work.
Heritage Quay Final Movie - Group 3 from Motion-go on Vimeo.
This infographic was made using information and assets from the Football Museum Website and the only restriction to the work was to use a specific shade of green, Beyond that any colours or styles were usable in ten second segments of animation.
When working on my assets I intended to use two separate scenes, you can see the transition layout in the lower image. this is done to give a more smooth and natural transition from scene to scene.
I got one quote and since the text was quite large I split the information between two ten second compositions that would be next to each other in the end composition that features everyones work.
this is the version with my work included with everyone in my group:
Group C - The Past from Motion-go on Vimeo.